Saturday, December 8, 2012

Has Pinterest Got You Pinned?


Pinterest is described as an online pin board, to organize and share things you love. The site lets you add your own personally created virtual pin boards of things that you like and interest you. You have the capability of naming each of your pin boards which creates categories such as Recipes to try, Crafty, Art, Things that make Me Smile, New Workouts, etc. The site is set up in a very organized and simple manner and puts all of the "pins" that other people have found or like in categories, as well. You can follow people and "repin" things they like. You can even search something specific instead of manually looking through a category. If you know of a great recipe or want post information about SEO internet marketing that you want to add personally, then you just copy the URL from that particular website page, head back to Pinterest, select 'add a pin' and paste it in the space provided. Voila! It's an endless cycle of evolving eye candy and addicting discovery.

The site launched in March of 2010 by two college friends that wanted to create a place where people could share their interests. Initially, they experimented with people that were close to them. Today, the site has caught on and the growth has got big companies taking notice. Over 5 million people are now pinned to Pinterest. It is a big marketing melting pot that has struck a chord with people all over the world. When will you join in the addiction?

I have heard friend after friend tell me that they have been on the site and are anxiously awaiting their official invite that they requested from the home page. The site does allow you to search through pins without being a logged in member, but this does not allow you any of the fabulous benefits that Pinterest has to offer. So, how do you become an official pinster? The easiest way is to ask a friend that is already a member to invite you. Kind of makes it feel like an exclusive club. Maybe this is Pinterest's way of adding to the intrigue.

To make things even more heavenly you have the ability to report a pin that you find questionable or offensive. This will immediately pull the pin from public view and send it to a team that is in charge of deciding whether it is appropriate or not. The goal is to make Pinterest a safe place and the members of the site, in a sense, help police the content that is posted.

So, with explosive growth there has to change, which means better and more user friendly features. You can always access the Pinterest Blog and see what's new. Just recently the free downloadable iPhone app has been enhanced. Rest assured that if you are not a mobile Apple user, you can still access the site from your mobile web browser. Just today Pinterest unveiled a makeover to their site. It is subtle, but if you click on something that catches your eye from one of your followers, you will get a snapshot view of some more of that person's pin, the original pinner and the URL that the pin came from all in one well organized screen.

So what will they come up with next? Only time will tell, but one thing is for sure- The future of Pinterest will be an interesting one.

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